Publicația industriei TECH regionale

How to Harness Gen-AI and Innovate at SPEED

Speed, pinmagazine

As the host of the annual SPEED event series, Tremend – Publicis Sapient is dedicated to highlighting real use cases – from valuable applications to inspiring success stories of how AI can empower businesses across sectors.

More than just a name, SPEED is an acronym that outlines a unique digital business transformation philosophy and how it delivers on its promise: by combining Strategy, Product, Experience, Engineering and Data/AI to create value for its clients.


How Can Gen-AI Transform Your Business?

Gen-AI is reshaping industries by automating customer service, data analysis, and content creation. For example, AI can improve customer experience, handle inquiries, generate marketing materials, and analyze large datasets more efficiently than human counterparts. This automation allows companies to redirect their focus towards strategic and creative endeavors, enhancing productivity and driving innovation.

The integration of AI into business operations brings numerous benefits. AI-powered analytics offer profound insights into customer behavior, enabling companies to tailor their products and services more effectively. Furthermore, AI enhances decision-making by providing data-driven insights and improving business outcomes. Additionally, AI can also manage repetitive tasks, freeing employees to concentrate on more complex and strategic activities.

Unlock Valuable Insights from Industry Leaders

Last year’s SPEED – The AI Era event featured industry leaders from renowned companies such as Google, Microsoft, Adobe, Banca Transilvania, Mastercard, Nvidia, Oracle, and Orange. A panel of prominent speakers offered valuable insights into AI’s transformative impact across sectors such as banking, telecommunications, healthcare, and technology. With over 150 decision-makers on-site and 300 participants joining online, the event successfully brought together professionals from diverse backgrounds to network and explore AI’s influence on their industries. The discussions emphasized how AI and Gen-AI are not only reshaping various fields, but also enhancing human potential and unlocking new business opportunities.

Building on the success of the previous edition, this year’s SPEED – AI@Work event is set to take place on October 8th, from 09:30 a.m. to 03:00 p.m. EEST, at FACE Club in Bucharest and online. This one-day premium event will focus on the practical applications of AI in business.

The SPEED event is designed for industry leaders, executives, and professionals in technology, engineering, product management, and marketing. Attendees will gain insights into practical AI applications and tools for their businesses through real-world examples of AI in action. Moreover, the event provides an excellent platform for networking with AI practitioners, experts, and business leaders.

This year’s event will bring together speakers from companies such as Google, Microsoft, Adobe, Oracle, Mastercard, Publicis Sapient, and Publicis Groupe. The topics covered will include real case studies, implementing AI from strategy to execution, overcoming challenges in AI implementation, the current value of AI/GenAI, improving workforce productivity with AI/GenAI, AI’s impact on software development and citizen developers, enhancing digital marketing with AI-driven content, and cross-industry AI applications.

By attending the SPEED – AI@Work event, participants will have the opportunity to connect with industry leaders, stay updated on the latest AI trends, and explore new business opportunities. The event aims to demonstrate, and foster connections that can lead to future collaborations and innovations.

Register at the SPEED AI@Work Premium Event

Don’t miss the chance to be part of a transformative event for you and your business. Connect with leaders shaping the exciting field of Gen-AI and discover how to innovate using the SPEED framework. 

Join us on-site or online at the SPEED – AI@Work event on October 8th, in Bucharest. Scan the QR code for more information and register now to secure your spot – seats are limited.

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